Since the flipbook was mainly to be used for marketing purposes, it was important to me that the flipbook could be integrated into a Twitter page and Facebook account. Additionally, I wanted the flipbook to be optimized for Google and Yahoo search engines so potential clients could find it easily, whether they were using a desktop computer, or a mobile phone.

How I made my flipbook

Once a potential client viewed the flipbook, it was crucial that the link to the company’s website was available within the flipbook so I could direct traffic to the website; otherwise the flipbook would not serve its purpose. I was having a difficult time incorporating these elements into the flipbook without having to employ several software platforms, or downloading various templates from numerous sources. It would take so much time to pull all of these elements together to make a flipbook, and yet, have a professional appearance.

After a bit of research and comparisons, I came across the perfect solution: The first thing I did was watch the short 2 minute video tutorial on Youtube. The video shows just how easy and quick it is to upload a PDF file, add a title and then publish your file online. After watching the video, I logged onto the Yumpu website and created an account, which was completely free. The signup process only took 3 minutes, so it was very quick and easy to get started.

In good (flipbook) company

For those who are unfamiliar, Yumpu is a digital publishing site that is completely free for all users. Yumpu provides the simulated experience of reading a printed publication, such as a magazine, catalog brochures or perhaps a printed flyer. The difference is that instead of it being printed on paper, it is printed online. As I quickly discovered, the Yumpu software is widely used by over 20 million professional online printing publications that are emerging and leading entities of many varying sectors, such as fashion, arts and culture. With millions and millions of active readers, it was an easy choice to use Yumpu.

FlipbookAfter learning a bit more about Yumpu, I began to develop my flipbook. I was extremely excited now to make a html5 flipbook. Now that I was confident in knowing that all of the elements that I planned to incorporate into my flipbook, I was bale to create a polished finished product. To make a flipbook into an effective marketing piece for the client, the first and last page of the flipbook contained a link to the homepage of the company’s website.

Within the flipbook, I was able to include various links to corresponding web pages of the website,, such as the “about us” page and the “contact us” page. I was also able to embed several of the company’s instructional Youtube videos that would further explain particular topics and provide readers with resources and additional information. My goal was to make sure that every reader that came across my flipbook became engaged in the content.

Houston, we have a problem – NOT!

Once I finalized my flipbook, I saved it as a PDF so that I could upload the flipbook into I did not have any problems with the upload speed, distortion or broken links, which surprised me. Everything was exactly where I placed it, in the proportion that was intended. I have had problems with distortion or proportions when uploading PDF files onto online publishing sites. It is easy to see how this is quickly a frustrating experience, but honestly, the uploading and review process was simple. Once I added my title and saved the flipbook to the website, I was done. It was fast and easy and since I never had to enter my credit card information to publish my document online, everything was absolutely free.


Once I was completely finished, I conducted a keyword search on Google and Yahoo, to see if my flipbook would be displayed in the search results as Yumpu asserts. Again, to my surprise, I was able to locate my flipbook within the keyword search results. Viola!

My conclusion

I would definitely recommend that anyone who desires to make a flipbook to publish online, and use as marketing, to use this Issuu alternative. While it is relatively easy to make a flipbook, it can become quite time consuming and such a hassle to make a flipbook and get it published quickly. Yumpu appears to be the perfect choice for millions of professional publishers, and since Yumpu saved me time, hassle and money, it was an awesome choice for me as well.